One of the great things about side hustles is that they can be done in your spare time and from the comfort of your own home. Whether you are a stay-at-home parent, a college student, or someone who works a full-time job, there are plenty of options available to fit your schedule. By taking advantage of these opportunities, you can earn extra money to put towards your savings goals.

In 2024, there are more online side hustles available than ever before. From freelance writing to online tutoring, there are a variety of options to choose from. In the following sections, I will outline some of the most profitable online side hustles that you can start today to boost your savings account.

Identifying Your Side Hustle Niche

Starting a side hustle can be a great way to supplement your income and boost your savings account. However, with so many side hustle ideas out there, it can be challenging to identify the right one for you. In this section, I will share some tips on how to identify your side hustle niche.

Assessing Your Skills and Interests

The first step in identifying your side hustle niche is to assess your skills and interests. Consider what you are good at and what you enjoy doing. For example, if you are good at writing and enjoy it, you may consider freelance writing as a side hustle. If you are good at graphic design, you may consider offering design services.

Researching Market Demand

Once you have identified your skills and interests, the next step is to research the market demand for your niche. Look for side hustle ideas that are in demand and have the potential to be profitable. Use online resources like Google Trends or social media platforms to research market demand for your niche.

Setting Realistic Goals

Once you have identified your side hustle niche and researched market demand, the next step is to set realistic goals. Consider how much time and effort you can realistically put into your side hustle and set goals accordingly. For example, if you have a full-time job, you may only be able to commit a few hours a week to your side hustle.

In conclusion, identifying your side hustle niche requires assessing your skills and interests, researching market demand, and setting realistic goals. By following these steps, you can identify a profitable side hustle idea that is right for you.

Building and Monetizing Your Online Presence

As someone who has successfully built and monetized my online presence, I can attest to the fact that it is a great way to supercharge your savings. Here are some strategies that have worked for me:

Starting a Profitable Blog

Blogging is a great way to establish yourself as an expert in your niche and attract a loyal following. To start a profitable blog, you need to identify a niche that you are passionate about and that has a large enough audience. Once you have chosen your niche, you can create a website and start publishing high-quality content that provides value to your readers.

To monetize your blog, you can use a variety of strategies, such as affiliate marketing, sponsored posts, and ads. Affiliate marketing involves promoting other people’s products and earning a commission on each sale. Sponsored posts involve partnering with brands to create content that promotes their products or services. Ads involve displaying ads on your website and earning money based on the number of clicks or impressions.

Leveraging Social Media Platforms

Social media platforms are a great way to build your online presence and attract a large following. To leverage social media platforms, you need to identify the platforms that are most relevant to your niche and create profiles on them. Once you have created your profiles, you can start building your following by sharing high-quality content that provides value to your audience.

To monetize your social media presence, you can use a variety of strategies, such as sponsored posts, affiliate marketing, and ads. Sponsored posts involve partnering with brands to create content that promotes their products or services. Affiliate marketing involves promoting other people’s products and earning a commission on each sale. Ads involve displaying ads on your social media profiles and earning money based on the number of clicks or impressions.

Exploring E-Commerce Opportunities

E-commerce is a great way to monetize your online presence and earn a passive income. To explore e-commerce opportunities, you need to identify products that are relevant to your niche and that have a high demand. Once you have identified your products, you can create an online store and start selling them.

To monetize your online store, you can use a variety of strategies, such as dropshipping, affiliate marketing, and ads. Dropshipping involves partnering with suppliers to sell their products without holding any inventory. Affiliate marketing involves promoting other people’s products and earning a commission on each sale. Ads involve displaying ads on your online store and earning money based on the number of clicks or impressions.

Overall, building and monetizing your online presence is a great way to supercharge your savings. By using the strategies outlined above, you can establish yourself as an expert in your niche, attract a large following, and earn a passive income.

The post Profitable Online Options: Side Hustles to Supercharge Your Savings first appeared on Entrepreneur.

One of the most important skills you’ll need as a freelancer is self-discipline. When you work in an office, there’s usually someone keeping you accountable for your work. But when you’re working from home, it’s up to you to stay on task and meet your deadlines. This requires a lot of self-discipline and time management skills. In this guide, I’ll share some tips on how to stay focused and motivated when you’re working on your own.

Another key skill for freelance success is communication. As a freelancer, you’ll be communicating with clients, potential clients, and other freelancers. It’s important to be able to clearly and effectively communicate your ideas, needs, and expectations. In this guide, I’ll provide some tips on how to communicate professionally and build strong relationships with your clients.

Essential Freelancing Skills and Tools

Developing Marketable Skills

As a freelancer, it’s essential to have a set of marketable skills that can help you stand out from the competition. Whether you are a writer, graphic designer, web designer, or programmer, you need to develop your skills to meet the specific needs of your clients.

To develop your skills, you can take online courses, attend workshops, or practice on your own. For instance, if you are a writer, you can improve your writing skills by reading books, blogs, and articles on writing. You can also practice writing different types of content, such as blog posts, articles, and social media posts.

Mastering Freelance Tools

As a freelancer, you need to master the tools that can help you manage your work and communicate with your clients. Some of the essential tools for freelancers include project management software, time tracking tools, and communication tools.

Project management software like Trello and Asana can help you organize your tasks and deadlines. Time tracking tools like Toggl and Harvest can help you track the time you spend on each task and project. Communication tools like Slack and Skype can help you communicate with your clients and team members in real-time.

If you are a web designer, you need to master tools like WordPress and HTML to create and manage websites. If you are a graphic designer, you need to master tools like Adobe Photoshop and Illustrator to create stunning designs for your clients.

In conclusion, developing marketable skills and mastering freelance tools are essential for any freelancer who wants to succeed in the online world. By continuously improving your skills and staying up-to-date with the latest tools and technologies, you can provide high-quality services to your clients and build a successful freelance career.

Building Your Freelance Business

As a freelancer, building your business is an essential step towards achieving online success. Here are a few key strategies to help you get started.

Creating a Winning Portfolio

Your portfolio is your chance to showcase your skills and experience to potential clients. Make sure it is well-organized, visually appealing, and easy to navigate. Consider including case studies, testimonials, and examples of your work to demonstrate your expertise. Make sure to highlight your niche and the services you offer.

Effective Marketing Strategies

Marketing is crucial for getting your name out there and attracting new clients. Consider creating an online presence through social media platforms like LinkedIn, Twitter, and Instagram. Use these platforms to share your work, connect with potential clients, and build your network. You can also consider paid advertising to reach a wider audience.

Setting Competitive Rates

Setting your rates can be a challenging task, but it’s important to find a balance between what you’re worth and what clients are willing to pay. Research industry standards and compare rates with other freelancers in your niche. Consider your level of experience, the complexity of the project, and the amount of time it will take to complete. Be confident in your rates and communicate them clearly to clients.

By following these strategies, you can build a successful freelance business and take advantage of the many opportunities available online. Remember to stay focused, stay organized, and always strive to improve your skills and services.

Managing Freelance Projects

As a freelance worker, managing projects is a crucial skill to ensure success. Effective project management requires a combination of skills, including acquiring and managing clients, project and time management, and invoicing.

Acquiring and Managing Clients

Acquiring and managing clients is essential to the success of any freelance project. To acquire clients, I use a combination of networking, referrals, and online platforms such as Upwork, Freelancer, and Fiverr. Once I acquire a client, I ensure that I manage the client relationship effectively. This includes setting clear expectations, communicating regularly, and being responsive to the client’s needs.

Project and Time Management

Project management is a crucial skill for any freelance worker. To manage projects effectively, I create a detailed project plan that includes milestones, deadlines, and deliverables. I also use project management tools such as Trello, Asana, and Monday.com to keep track of tasks and deadlines. Effective time management is also essential to ensure project success. I use time tracking tools such as Toggl and Harvest to track my hours and ensure that I stay within the project’s scope and budget.

In addition to project and time management, invoicing is another critical aspect of managing freelance projects. I ensure that I invoice clients promptly and accurately, providing a detailed breakdown of my hours and the work completed. I also use online invoicing tools such as Freshbooks and Quickbooks to streamline the invoicing process and ensure that I get paid on time.

Overall, managing freelance projects requires a combination of skills, including acquiring and managing clients, project and time management, and invoicing. By mastering these skills, I can ensure project success and build a successful freelance career.

Navigating Freelance Challenges

As a freelancer, I have learned that the road to success is not always smooth. There are several challenges that come with the freelance lifestyle. In this section, I will discuss some of these challenges and how to navigate them.

Understanding the Freelance Lifestyle

One of the biggest challenges of freelancing is the lack of stability. Unlike traditional employment, freelancers do not have a steady income or a guaranteed workload. This can be stressful, especially for those who are new to the gig economy. However, with the right mindset and preparation, you can thrive in the freelance world.

To succeed as a freelancer, you must be flexible and adaptable. You should be willing to take on different types of projects and be open to learning new skills. It is also important to create a schedule and stick to it, even if you are working from home.

Financial and Legal Considerations

Freelancers are responsible for their own finances and legal considerations. This means that you must keep track of your income, expenses, and taxes. It is important to set aside a portion of your income for taxes and to keep track of your expenses for deductions.

As an independent contractor, you may also be responsible for your own insurance. This includes health insurance, liability insurance, and disability insurance. It is important to research your options and choose the best policy for your needs.

In addition, you should be aware of the legal requirements for freelancers in your area. This includes registering your business, obtaining any necessary licenses, and following tax laws.

Overall, navigating the challenges of freelance work requires preparation, flexibility, and a willingness to learn. By understanding the freelance lifestyle and taking care of your financial and legal considerations, you can succeed as a freelancer and achieve online success.

The post The Beginner’s Guide to Freelance Work: Skills for Online Success first appeared on Entrepreneur.

In this article, I will guide you through the process of starting your own online business in just 30 days. From choosing a niche and building a website to marketing your products and scaling your business, I will provide you with the tips and strategies you need to succeed. Whether you’re a seasoned entrepreneur or a complete beginner, this guide will help you turn your digital dreams into reality. So, let’s get started!

Laying the Foundation

Starting an online business can be a daunting task, but with proper planning and execution, it can be a rewarding experience. In this section, I will guide you through the first steps of starting your online business in 30 days.

Identify Your Niche

The first step in starting an online business is to identify your niche. Your niche should be something you are passionate about and have expertise in. It should also have a target audience that is willing to pay for your product or service.

To identify your niche, make a list of your interests and skills. Then, research the market demand for each of them. You can use tools like Google Trends, Amazon Best Sellers, and social media platforms to gauge the popularity of your niche.

Research Your Market

Once you have identified your niche, the next step is to research your market. This involves understanding your target audience, their needs, and their pain points.

To research your market, start by creating a customer persona. This is a fictional representation of your ideal customer, including their age, gender, location, interests, and buying habits. You can use tools like HubSpot’s Make My Persona to create a customer persona.

Next, use online forums, social media groups, and surveys to gather feedback from your target audience. This will help you understand their needs and preferences.

Define Your Business Model

The final step in laying the foundation for your online business is to define your business model. This involves deciding how you will generate revenue, how you will deliver your product or service, and how you will acquire customers.

To define your business model, start by researching your competitors. This will help you understand the different business models in your niche and identify gaps in the market.

Next, decide on your pricing strategy, distribution channels, and marketing tactics. You can use a business model canvas to map out your business model.

By following these steps, you can lay a strong foundation for your online business and set yourself up for success.

Building Your Online Presence

As an aspiring online entrepreneur, building a strong online presence is crucial for the success of your business. In this section, I will discuss the four key elements that will help you establish a strong online presence.

Create Your Website

Your website is the foundation of your online presence. It is essential to have a website that is visually appealing, easy to navigate, and provides valuable content to your audience. When creating your website, consider the following:

• Choose a domain name that is easy to remember and relevant to your business.
• Select a hosting provider that meets your needs in terms of cost, features, and support.
• Use a content management system (CMS) like WordPress to build and manage your website.
• Ensure that your website is mobile-friendly and optimized for speed.

Develop Your Brand Identity

Your brand identity is what sets you apart from your competitors. It is the visual and messaging representation of your business. When developing your brand identity, consider the following:

• Create a logo that represents your business and is memorable.
• Choose a color scheme that reflects your brand personality.
• Develop a tagline that communicates your brand promise.
• Ensure that your brand identity is consistent across all your online channels.

Leverage Social Media

Social media is a powerful tool for building your online presence. It allows you to connect with your audience, build relationships, and promote your business. When leveraging social media, consider the following:

• Choose the social media platforms that align with your business goals.
• Develop a social media strategy that includes content creation, engagement, and promotion.
• Use social media to build relationships with your audience and establish yourself as an authority in your industry.
• Monitor your social media analytics to track your progress and adjust your strategy accordingly.

Implement SEO Strategies

Search engine optimization (SEO) is the process of optimizing your website to rank higher in search engine results pages. It is essential to implement SEO strategies to increase your online visibility and attract more traffic to your website. When implementing SEO strategies, consider the following:

• Conduct keyword research to identify the keywords your target audience is searching for.
• Optimize your website content to include relevant keywords and provide value to your audience.
• Build high-quality backlinks to your website from authoritative sources.
• Monitor your website’s SEO performance and adjust your strategy accordingly.

By focusing on these four key elements, you can establish a strong online presence for your business and increase your chances of success.

The post The Digital Hustle: Start Your Online Business in 30 Days first appeared on Entrepreneur.

SEO is a fundamental aspect of digital marketing, and understanding its basics is essential for any business or website owner. In this article, I will explain the fundamentals of SEO in a clear and concise manner, so you can learn what it is and how it works. Whether you are a beginner or just need a refresher, this article will provide you with the knowledge you need to get started with SEO.

Understanding SEO Fundamentals

As a digital marketer, I have come to understand that SEO is an important practice that helps websites rank higher in search engines like Google. In this section, I will cover some of the fundamental aspects of SEO that you should know to get started.

The Role of Keywords in SEO

Keywords are the foundation of SEO. They are the phrases or words that people use to search for information on Google and other search engines. Keyword research is the practice of identifying the keywords that your target audience is using to find information related to your website or blog.

It is important to use the right keywords on your website or blog to rank higher in search engine results pages (SERPs). However, it is equally important to avoid keyword stuffing, which is the practice of overusing keywords in an attempt to manipulate search engine rankings.

Importance of Content Quality

Content is king when it comes to SEO. The quality of your content determines how long visitors stay on your website and how likely they are to share your content with others. Therefore, it is important to create high-quality content that is relevant, informative, and engaging.

Content can take many forms, including blog posts, videos, images, and infographics. It is important to optimize your content for search engines by using the right keywords and phrases in your headlines, subheadings, and body text.

Technical SEO Overview

Technical SEO refers to the practice of optimizing your website for search engines by improving its crawlability, indexing, and overall performance. This includes creating a sitemap, optimizing your robots.txt file, and improving your website’s loading speed.

Crawlability refers to how easily search engines can find and index your website’s pages. Indexing refers to how search engines store and organize your website’s pages in their databases. A sitemap is a file that lists all the pages on your website and helps search engines find and index them.

In conclusion, understanding the fundamentals of SEO is important for any digital marketer or website owner. By using the right keywords, creating high-quality content, and optimizing your website’s technical performance, you can improve your website’s visibility and attract more traffic from search engines.

Advanced SEO Techniques

As the name suggests, advanced SEO techniques go beyond the basics of search engine optimization and require a deep understanding of search engine algorithms, marketing technology, and user experience. In this section, I will cover three important aspects of advanced SEO techniques: building a solid site architecture, link building and off-page factors, and measuring SEO success with analytics.

Building a Solid Site Architecture

A solid site architecture is the foundation of a successful SEO strategy. It involves designing a website that is easy to navigate, visually appealing, and optimized for search engines. A good site architecture ensures that search engines can easily crawl and index your site, which can lead to higher rankings and more organic traffic.

To build a solid site architecture, you should focus on the following factors:

• Design: A visually appealing website with a clear layout and easy-to-read content can improve user experience and increase engagement.
• Navigation: A clear and intuitive navigation menu can help users find what they are looking for quickly and easily.
• URL structure: A well-structured URL can help search engines understand what your page is about and improve your chances of ranking for relevant keywords.
• Site speed: A fast-loading website can improve user experience and reduce bounce rates, which can also improve your search engine rankings.

Link Building and Off-Page Factors

Link building is the process of acquiring backlinks from other websites to your own. Backlinks are an important ranking factor for search engines, as they indicate that other websites consider your content to be valuable and relevant. However, it is important to note that not all backlinks are created equal. High-quality backlinks from authoritative websites are more valuable than low-quality backlinks from spammy websites.

To build high-quality backlinks, you should focus on the following factors:

• Content: Creating high-quality content that provides value to your audience can increase the likelihood of other websites linking to your content.
• Outreach: Reaching out to other website owners and influencers in your niche can help you build relationships and acquire backlinks.
• Guest posting: Writing guest posts for other websites can help you build your authority and acquire backlinks to your own website.

Measuring SEO Success with Analytics

Measuring the success of your SEO strategy is essential to improving your rankings and driving more organic traffic to your website. Google Analytics is a powerful tool that can help you track important metrics such as traffic, user behavior, and conversion rates.

To measure the success of your SEO strategy, you should focus on the following metrics:

• Organic traffic: The number of visitors to your website from organic search results.
• Bounce rate: The percentage of visitors who leave your website after viewing only one page.
• Conversion rate: The percentage of visitors who take a desired action on your website, such as making a purchase or filling out a form.
• Ranking factors: The factors that influence your search engine rankings, such as backlinks, content quality, and user experience.

In conclusion, building a solid site architecture, acquiring high-quality backlinks, and measuring your SEO success with analytics are all important aspects of advanced SEO techniques. By focusing on these factors, you can improve your search engine rankings, drive more organic traffic to your website, and ultimately achieve your business goals.

The post What is SEO? A Simple Guide to Understanding Search Engine Optimization first appeared on Entrepreneur.

Whether you are looking to start a side hustle or build a full-time career, there are a variety of online business models to choose from. From e-commerce and dropshipping to affiliate marketing and online coaching, the possibilities are endless. And the best part? You don’t need a lot of money or experience to get started.

Establishing Your Online Presence

As you embark on your journey to start an online business, it’s important to establish a strong online presence. This means creating a professional website and leveraging social media for growth. Here are some tips to get started:

Choosing the Right Online Business Idea

Before you create your online presence, you need to choose the right online business idea. Consider your skills and expertise, as well as the market demand for your chosen niche. Research your competition and determine what makes your business unique.

Creating a Professional Website

Your website is the face of your business, so it’s important to make a great first impression. Choose a clean and professional design that reflects your brand. Make sure your website is mobile-friendly and easy to navigate. Include high-quality images and well-written content that showcases your products or services.

Leveraging Social Media for Growth

Social media marketing is a powerful tool for growing your online business. Consider which platforms are most relevant to your business. For example, if you have a blog, focus on Instagram and Pinterest. If you have a YouTube channel, focus on Twitter and Facebook. Create engaging content that resonates with your target audience and encourages them to share your posts.

By following these tips, you can establish a strong online presence for your online business and set yourself up for success. Remember to stay confident and knowledgeable as you navigate the world of online entrepreneurship.

Monetization Strategies and Scaling

As you build your online business, it’s important to have a solid monetization strategy in place to ensure that you can turn your hard work into profits. Here are three effective ways to monetize your online business and scale it for long-term success.

Exploring E-Commerce and Dropshipping

One of the most successful ways to monetize your online business is through e-commerce and dropshipping. With the rise of online shopping, creating an online store to sell physical products can be a lucrative option. Dropshipping allows you to sell products without having to hold inventory or handle shipping, making it a low-cost startup option. However, it’s important to consider the startup costs, as well as the time and effort required for content creation and marketing.

Maximizing Earnings through Affiliate Marketing

Affiliate marketing is another popular way to monetize your online business. By partnering with companies and promoting their products or services, you can earn a commission for each sale made through your unique affiliate link. This can be a great way to earn passive income, but it’s important to choose reputable companies and products that align with your brand and audience.

Offering Digital Services and Products

Finally, offering digital services and products can be a highly profitable way to monetize your online business. Freelance services such as web design, writing, and social media management can be in high demand, while selling online courses or digital products such as ebooks or printables can provide a scalable income stream. However, it’s important to invest time and effort into creating high-quality offerings that provide value to your audience.

No matter which monetization strategy you choose, it’s important to constantly evaluate and adjust your approach to maximize your earnings and scale your online business for long-term success.

In this article, I will introduce you to some of the most lucrative online businesses you can start today. I’ll provide you with tips and tricks to help you succeed, and share real-life success stories from entrepreneurs who have built thriving online businesses from scratch. So, if you’re ready to take the leap and start your own online business, let’s get started!

The post Work From Anywhere: Lucrative Online Businesses You Can Start Today first appeared on Entrepreneur.

It’s not just about having a logo or a catchy slogan, but rather a complete representation of your business’s values, personality, and mission.

Creating a brand identity that resonates with your audience is crucial for building brand awareness and establishing a loyal customer base. 

When your audience can easily recognize and connect with your brand, they are more likely to choose your business over your competitors. 

A strong brand identity also helps to establish credibility and trust with your customers, which is essential for long-term success.

In this article, You will get some tips and strategies for building a brand identity that resonates with your audience and helps you stand out in the crowded online marketplace. Whether you’re just starting your online business or looking to rebrand, these insights can help you create a strong and memorable brand identity that connects with your target audience.

Establishing Your Brand Identity

As an online business owner, building a brand that resonates with your target audience is essential for success. 

A strong brand identity helps you stand out in a crowded marketplace and creates a connection with your customers and fans. 

In this section, we will discuss the key steps to establishing your brand identity.

Defining Your Mission and Vision

Your brand’s mission and vision are the foundation of your brand identity. Your mission statement defines the purpose of your business, while your vision statement outlines your long-term goals. 

These statements should be clear, concise, and reflect your brand’s values.

To create a mission and vision statement, start by identifying your brand’s core values. What do you stand for? What sets you apart from your competitors? Once you have a clear understanding of your values, you can craft a mission and vision statement that aligns with them.

Identifying Your Target Audience

Understanding your target audience is crucial for building a brand that resonates with them. Your target audience is the group of people who are most likely to be interested in your products or services. 

To identify your target audience, consider factors such as age, gender, location, interests, and buying habits.

Once you have a clear understanding of your target audience, you can tailor your brand identity to appeal to them. 

This includes everything from your brand’s visual identity to your messaging and tone of voice.

Crafting Your Brand Story

Your brand story is the narrative that ties your brand identity together. It should communicate who you are, what you stand for, and why you do what you do. Your brand story should be authentic, engaging, and memorable.

To craft your brand story, start by identifying the key moments that shaped your business. What inspired you to start your business? What challenges have you overcome? What are your proudest achievements? 

Use these moments to create a compelling narrative that communicates your brand’s values and mission.

In conclusion, establishing your brand identity is a crucial step in building a successful online business. 

By defining your mission and vision, identifying your target audience, and crafting your brand story, you can create a brand that resonates with your customers and sets you apart from your competitors.

Developing Your Visual Identity

In all kinds of online businesses, developing a strong visual identity is crucial for building a memorable brand that resonates with your target audience. Here are some key elements to consider when developing your visual identity:

Designing a Memorable Logo

Your logo is the face of your brand and should be designed with care. A well-designed logo can help your brand stand out and be easily recognizable. 

When designing your logo, consider your brand’s personality and values. A minimalist logo may work well for a modern and sleek brand, while a more complex logo may be better suited for a brand with a more playful or creative personality.

Choosing Your Brand Colors and Typography

Your brand colors and typography should be chosen with care, as they play a key role in creating a cohesive visual identity. 

Consider the emotions and associations that different colors evoke, and choose colors that align with your brand’s personality and values. Similarly, choose typography that is legible and aligns with your brand’s personality.

Creating Consistent Branding Materials

Consistency is key when it comes to building a strong visual identity. Create a set of brand guidelines that outline your brand’s visual identity, including your logo, brand colors, and typography. 

Use these guidelines to create consistent branding materials across all platforms, including your website, social media, and packaging.

By developing a strong visual identity, you can create a brand that resonates with your target audience and helps your business stand out in the competitive online marketplace.

The post Building a Brand that Resonates: Your Online Business Identity first appeared on Entrepreneur.

Iceland is a volcanic island in the middle of the Atlantic Ocean with a population of around 360,000. Though the entire country has the population of a small American city, it accommodates hundreds of thousands of tourists at any given time, making places like Reykjavík feel urban and cultured. But if I was going to explore Iceland, I was going to need a vehicle — a four-wheel-drive one at that. The roads can be challenging, and the weather is notoriously fickle. I reached out to our friends at Ice Rovers in Reykjavík and they happened to have a Snow White Rover available for me to carry my aimless ass around the ice-covered island: a Defender 110 lifted with 35” tires and all the fixings necessary to handle any unpredictable Icelandic weather Mother Nature was scheming to send my way.

The romance of sleeping on a 100-year-old sailing ship in the frigid Reykjavík harbor sounds like a decent-enough idea. It wasn’t. It was awful: cramped, smelly, and a bit cruddy-feeling. I’m a New Englander through and through, so communal spaces make me uncomfortable. I need my privacy. This is most apparent when I’m forced to share a bathroom with a bunch of other humans I don’t know. And on one fateful morning, those humans ran a train in the bathroom situated next to my cabin, and the smell woke me from a deep, drunken sleep — the perfect complement to my throbbing cranium. I don’t suggest it.

People find waiting more tolerable when they can see the work being done on their behalf

Possibly the best pizza I’ve ever had. I ate dinner here two out of my five nights in Iceland. Then, when I got home, I went and bought all of the ingredients to attempt to recreate the pizza for my friends. It wasn’t nearly as good, but it was still a hit. Go here, get the Umberto, and thank me later.

Peak-end rule

The Rover was my ticket and curiosity was my guide. This was a personal trip with no specific objective, so my agenda was as follows: food, museums (minus a particular one dedicated to dicks), a DC-9 plane wreck, soak in as many hot springs as possible, and maybe hit a waterfall or two. The Rover did exactly what it’s supposed to do; it lorded over city traffic, conquered the snow-covered roads of the countryside, stalled and flickered its dash lights occasionally, and gave me an all-around good old time with that ever-present Land Rover “is it going to strand me out here?” sensation that is so characteristic of these rigs.

• People find waiting more tolerable when they can see the work being done on their behalf
• The peak-end rule is a cognitive bias
• The time to acquire a target is a function of the distance

Here are a few destinations worth checking out — or avoiding — if you happen to find yourself with a few days and a dirt-cheap ticket and decide to make your way to the land of fire and ice. People think a soul mate is your perfect fit, and that’s what everyone wants. But a true soul mate is a mirror, the person who shows you everything that is holding you back, the person who brings you to your own attention so you can change your life.

The post This ingenious tool helps cities avoid rabid NIMBY arguments first appeared on Entrepreneur.

Iceland is a volcanic island in the middle of the Atlantic Ocean with a population of around 360,000. Though the entire country has the population of a small American city, it accommodates hundreds of thousands of tourists at any given time, making places like Reykjavík feel urban and cultured. But if I was going to explore Iceland, I was going to need a vehicle — a four-wheel-drive one at that. The roads can be challenging, and the weather is notoriously fickle. I reached out to our friends at Ice Rovers in Reykjavík and they happened to have a Snow White Rover available for me to carry my aimless ass around the ice-covered island: a Defender 110 lifted with 35” tires and all the fixings necessary to handle any unpredictable Icelandic weather Mother Nature was scheming to send my way.

The romance of sleeping on a 100-year-old sailing ship in the frigid Reykjavík harbor sounds like a decent-enough idea. It wasn’t. It was awful: cramped, smelly, and a bit cruddy-feeling. I’m a New Englander through and through, so communal spaces make me uncomfortable. I need my privacy. This is most apparent when I’m forced to share a bathroom with a bunch of other humans I don’t know. And on one fateful morning, those humans ran a train in the bathroom situated next to my cabin, and the smell woke me from a deep, drunken sleep — the perfect complement to my throbbing cranium. I don’t suggest it.

People find waiting more tolerable when they can see the work being done on their behalf

Possibly the best pizza I’ve ever had. I ate dinner here two out of my five nights in Iceland. Then, when I got home, I went and bought all of the ingredients to attempt to recreate the pizza for my friends. It wasn’t nearly as good, but it was still a hit. Go here, get the Umberto, and thank me later.

Peak-end rule

The Rover was my ticket and curiosity was my guide. This was a personal trip with no specific objective, so my agenda was as follows: food, museums (minus a particular one dedicated to dicks), a DC-9 plane wreck, soak in as many hot springs as possible, and maybe hit a waterfall or two. The Rover did exactly what it’s supposed to do; it lorded over city traffic, conquered the snow-covered roads of the countryside, stalled and flickered its dash lights occasionally, and gave me an all-around good old time with that ever-present Land Rover “is it going to strand me out here?” sensation that is so characteristic of these rigs.

• People find waiting more tolerable when they can see the work being done on their behalf
• The peak-end rule is a cognitive bias
• The time to acquire a target is a function of the distance

Here are a few destinations worth checking out — or avoiding — if you happen to find yourself with a few days and a dirt-cheap ticket and decide to make your way to the land of fire and ice. People think a soul mate is your perfect fit, and that’s what everyone wants. But a true soul mate is a mirror, the person who shows you everything that is holding you back, the person who brings you to your own attention so you can change your life.

The post Inside Rotterdam’s quest to green 10 million square feet of rooftops first appeared on Entrepreneur.

Iceland is a volcanic island in the middle of the Atlantic Ocean with a population of around 360,000. Though the entire country has the population of a small American city, it accommodates hundreds of thousands of tourists at any given time, making places like Reykjavík feel urban and cultured. But if I was going to explore Iceland, I was going to need a vehicle — a four-wheel-drive one at that. The roads can be challenging, and the weather is notoriously fickle. I reached out to our friends at Ice Rovers in Reykjavík and they happened to have a Snow White Rover available for me to carry my aimless ass around the ice-covered island: a Defender 110 lifted with 35” tires and all the fixings necessary to handle any unpredictable Icelandic weather Mother Nature was scheming to send my way.

The romance of sleeping on a 100-year-old sailing ship in the frigid Reykjavík harbor sounds like a decent-enough idea. It wasn’t. It was awful: cramped, smelly, and a bit cruddy-feeling. I’m a New Englander through and through, so communal spaces make me uncomfortable. I need my privacy. This is most apparent when I’m forced to share a bathroom with a bunch of other humans I don’t know. And on one fateful morning, those humans ran a train in the bathroom situated next to my cabin, and the smell woke me from a deep, drunken sleep — the perfect complement to my throbbing cranium. I don’t suggest it.

People find waiting more tolerable when they can see the work being done on their behalf

Possibly the best pizza I’ve ever had. I ate dinner here two out of my five nights in Iceland. Then, when I got home, I went and bought all of the ingredients to attempt to recreate the pizza for my friends. It wasn’t nearly as good, but it was still a hit. Go here, get the Umberto, and thank me later.

Peak-end rule

The Rover was my ticket and curiosity was my guide. This was a personal trip with no specific objective, so my agenda was as follows: food, museums (minus a particular one dedicated to dicks), a DC-9 plane wreck, soak in as many hot springs as possible, and maybe hit a waterfall or two. The Rover did exactly what it’s supposed to do; it lorded over city traffic, conquered the snow-covered roads of the countryside, stalled and flickered its dash lights occasionally, and gave me an all-around good old time with that ever-present Land Rover “is it going to strand me out here?” sensation that is so characteristic of these rigs.

• People find waiting more tolerable when they can see the work being done on their behalf
• The peak-end rule is a cognitive bias
• The time to acquire a target is a function of the distance

Here are a few destinations worth checking out — or avoiding — if you happen to find yourself with a few days and a dirt-cheap ticket and decide to make your way to the land of fire and ice. People think a soul mate is your perfect fit, and that’s what everyone wants. But a true soul mate is a mirror, the person who shows you everything that is holding you back, the person who brings you to your own attention so you can change your life.

The post The fascinating story behind the making of Margaret Atwood first appeared on Entrepreneur.

Iceland is a volcanic island in the middle of the Atlantic Ocean with a population of around 360,000. Though the entire country has the population of a small American city, it accommodates hundreds of thousands of tourists at any given time, making places like Reykjavík feel urban and cultured. But if I was going to explore Iceland, I was going to need a vehicle — a four-wheel-drive one at that. The roads can be challenging, and the weather is notoriously fickle. I reached out to our friends at Ice Rovers in Reykjavík and they happened to have a Snow White Rover available for me to carry my aimless ass around the ice-covered island: a Defender 110 lifted with 35” tires and all the fixings necessary to handle any unpredictable Icelandic weather Mother Nature was scheming to send my way.

The romance of sleeping on a 100-year-old sailing ship in the frigid Reykjavík harbor sounds like a decent-enough idea. It wasn’t. It was awful: cramped, smelly, and a bit cruddy-feeling. I’m a New Englander through and through, so communal spaces make me uncomfortable. I need my privacy. This is most apparent when I’m forced to share a bathroom with a bunch of other humans I don’t know. And on one fateful morning, those humans ran a train in the bathroom situated next to my cabin, and the smell woke me from a deep, drunken sleep — the perfect complement to my throbbing cranium. I don’t suggest it.

People find waiting more tolerable when they can see the work being done on their behalf

Possibly the best pizza I’ve ever had. I ate dinner here two out of my five nights in Iceland. Then, when I got home, I went and bought all of the ingredients to attempt to recreate the pizza for my friends. It wasn’t nearly as good, but it was still a hit. Go here, get the Umberto, and thank me later.

Peak-end rule

The Rover was my ticket and curiosity was my guide. This was a personal trip with no specific objective, so my agenda was as follows: food, museums (minus a particular one dedicated to dicks), a DC-9 plane wreck, soak in as many hot springs as possible, and maybe hit a waterfall or two. The Rover did exactly what it’s supposed to do; it lorded over city traffic, conquered the snow-covered roads of the countryside, stalled and flickered its dash lights occasionally, and gave me an all-around good old time with that ever-present Land Rover “is it going to strand me out here?” sensation that is so characteristic of these rigs.

• People find waiting more tolerable when they can see the work being done on their behalf
• The peak-end rule is a cognitive bias
• The time to acquire a target is a function of the distance

Here are a few destinations worth checking out — or avoiding — if you happen to find yourself with a few days and a dirt-cheap ticket and decide to make your way to the land of fire and ice. People think a soul mate is your perfect fit, and that’s what everyone wants. But a true soul mate is a mirror, the person who shows you everything that is holding you back, the person who brings you to your own attention so you can change your life.

The post This tiny defibrillator turns your neighborhood into a communal. first appeared on Entrepreneur.